Financial experiences often feel fragmented, forcing users to navigate multiple apps and touchpoints. Banks struggle to deliver journeys that feel truly seamless, personalized, and fast. To build the perception of Itaú’s new superapp, we created a campaign that highlights this shift toward fluid, hyper-personalized experiences, using rhythm and movement to show how the superapp brings everything together in a intuitive flow.
_PARCELAR COMPRAS
_ANTECIPAR PARCELAS
